Agile is an approach for managing work that emphasizes visibility, collaboration, adaptability, and continuous improvement. It started in software development...
Marketing leaders today know that marketing automation is a must. Not only does it provide better customer experiences, it also increases productivity...
Listening to consumers is more important than marketing to them. And with a looming pan-European recession, this has never been more important. That’s...
Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their operations, customers and markets. Many organisations...
In 2020 to 2022 the world has gone through major turmoil. Series of events that followed reshaped our lives on all levels. Naturally, changes did not omit...
Black Friday traditionally marks the start of big deals season after Thanksgiving in the US. While the largest sales spikes still occur on Black Friday,...
Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines, automates, and measures marketing tasks,...
Every business has one thing in common: the desire to achieve higher revenue and faster growth. But many companies struggle to align their people, processes,...
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