Digital Marketing | IT Corporate

Published: Jul 11, 2023

The Future of Generative AI: An Analysis of the Leaders, Opportunities, and Threats

The likes of ChatGPT, Stable Diffusion, Dall-E, and Midjourney have awakened the business world to generative AI (genAI). While startups race to build...

Published: Mar 21, 2023

Data, Insight, Action: Machine Learning & AI for Marketing Analytics

It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...

Published: Aug 10, 2023

Here’s why leadership should care about company fonts.

You’ve been there before: there’s a new tool or system that could be useful for your organization or company, and now it’s up to you,...

Published: Jun 08, 2023

The truth about Adobe data, insights, and audience solutions

Three misconceptions that shouldn’t keep you from delivering a superior customer experience. Adobe data, insights, and audience solutions...

Published: Apr 06, 2022

Discover how you can get ahead of the competition

Thank you for your interest in the AWS: The power of data-driven enterprise eBook, giving you the edge over your competition. [Read eBook now]

The Speed of Change: How Fast Are You?

The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives. While a “new normal” is developing,...

How Marketing and Sales Can Align In 2021

Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations of all stripes. But simply having...

Published: Oct 14, 2022

Inspiration Guide: 40+ Customizable Campaigns That Can Help Take Your Customer Engagement Program to the Next Level

Today’s brands are entering a new era of customer engagement. The swift digital transformation spurred on by the COVID-19 pandemic and the rise of...

Product Analytics for Dummies

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics to build better product experiences for your...

Published: Jun 02, 2023

How Top IT and Marketing Teams Can Move from Customer Experience to Experience Innovation

Customer experience (CX) has historically been a marketing team mandate to innovate across sales, service and commerce. But retail teams have increasingly...